A 14% Monthly Increase

The Brand: 

REDACTED is a Anime Merch brand. Their mission as the original creator of the anime rugs & anime blanket hoodies to inspire anime lovers resonated well with our agency's ideals. Right, when their mission was shared with our team on our intro call, we immediately got right to work with this exact goal in the forefront; being able to spread REDACTED’s impactful message of positivity to as many people as we possibly could.

The Challenge: 

Previous to coming on board with our digital marketing agency, REDACTED has never run any sort of full Email or SMS marketing system. They would send one-off emails for new releases and would never get very far with those efforts. 

The day that we first spoke was two weeks away from their next release, which they were expecting to do very well on. That being said, we had our work cut out for us. This left the main focus to be able to prep everything we needed prior to the release and ensure that it brought in the best results possible. 

REDACTED has had a consistent goal of hitting 6 figures on a release since the day that the brand was started, so we knew right away what the client wanted. Now it was just a question of how. 

The Solution: 

Although we only had two weeks to prep for the release with a brand new client and a slightly lofty goal in place… we didn’t flinch. We have proven our system day in and day out, and we were confident that if we simply stuck to our release plan we would knock it out of the park for REDACTED.

Since the day we onboarded REDACTED, they were already posting about the release in hopes of organically hyping it up. We had to inform his email list about a completely new form of contact, Email. It has hard in the beginning but we were able to turn low open rates into high ones and geared up for a strong drop. 

The results: 

As the clock ticked 3 on release day, all emails go live. Within the first 20 minutes of the release, we checked the live dashboard on Shopify to see that we had already hit 95K in total revenue. 

We immediately checked in with our email to see how all email campaigns blasts went. The email campaign had pulled $3,000 in the first month. 

To say the least, the release finished off above our 6 figure goal, and both sides were very happy. We are ecstatic to continue our improvement with REDACTED and take the brand to all-new heights, which may have been hard to fathom from the brand’s previous perspective. 

This truly demonstrates what is possible when you choose to join our family and put trust into our team and our systems. The possibilities are damn near endless.

Once the month had come to an end. We had proven to not only REDACTED, but ourselves that truly anything is possible in a short amount of time with the right team. And in the last 30 days, we have earned $14,000 in revenue from emails, continuing our efforts to increase revenue. 

This means from zero, we still managed to increase the brand's revenue by 14% in the last 30 days!